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Cake & Arrow

New York customer experience firm that researches, designs and develops digital products for insurers and financial services companies.

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New York, NY

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About Cake & Arrow

Cake & Arrow is a UX design, product innovation and research firm based in Manhattan. It has spent more than 20 years on digital experiences for insurance carriers, brokerages, investment and financial planning firms, and fintech companies.

Its work falls into three areas: research and insights, digital product design and development, and strategy and innovation. Engagements typically combine customer research with the design and build of customer-facing digital experiences for carriers and financial firms.

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